What is a good engagement percentage on social media?

What is considered a good social media engagement rate?

Most social media marketing experts agree that a good engagement rate is between 1% to 5%. The more followers you have, the harder it is to achieve. Hootsuite’s own social media team reported an average Instagram engagement rate of 4.59% in 2020.

Is 10% a good engagement rate?

Here are what engagement rates mean according to Scrunch: … Good engagement rate: 1.64% and 3.48% High engagement rate: 3.48% and 6.67% Very high engagement rate: 6.67% and 10%

Is a 10% engagement rate on Instagram good?

In summary, as an industry standard, an engagement rate on Instagram between 1% and 3% is generally good, it is the average we see on an influencer’s profile.

What is a good engagement rate per impression?

You should work out a strategy to re-energise your content and engage with your followers/fans again. – For the reach- and impression-based measurement method, a 1% – 2% Facebook engagement rate is considered good.

What is a good Instagram engagement rate 2020?

As of July 2020, the average engagement rate of a video post on Instagram was 1.45 percent. Additionally, image posts on the photo-sharing social site had an average engagement rate of 1.74 percent.

Engagement rate of Instagram posts between January 2017 and July 2020, by post type.

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Characteristic Engagement rate

Is a 5% engagement rate good?

Most experts agree that a good engagement rate is between 1% and 5%. Rates depend on the industry, audience size or type, and the style of content published. HootSuite says the average rate of engagement in 2020 was about 4.59%.

What is good engagement rate?

Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.

When’s the best time to post on a Friday?

Friday is the 2nd best day of the week to post. 7 AM to 5 PM is the best time to post. The peak is between 9 AM to 3 PM. For the highest engagement post between 10 AM to 12 PM.

What is a good ratio for likes on Instagram?

In summary, as an industry standard, an engagement rate on Instagram between 1% and 3% is generally good, it is the average we see on an influencer’s profile.