What is a good engagement rate per post?
Making Sense of The Numbers
Below is an industry standard guideline so you can benchmark results: Less than 1% = low engagement rate. Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate.
Is 10% a good engagement rate?
Here are what engagement rates mean according to Scrunch: … Good engagement rate: 1.64% and 3.48% High engagement rate: 3.48% and 6.67% Very high engagement rate: 6.67% and 10%
Most social media marketing experts agree that a good engagement rate is between 1% to 5%. The more followers you have, the harder it is to achieve. Hootsuite’s own social media team reported an average Instagram engagement rate of 4.59% in 2020.
What is a good engagement rate 2020?
As of July 2020, the average engagement rate of a video post on Instagram was 1.45 percent. Additionally, image posts on the photo-sharing social site had an average engagement rate of 1.74 percent.
Engagement rate of Instagram posts between January 2017 and July 2020, by post type.
What is a good Facebook engagement rate 2020?
The average engagement rate per Facebook post is 0.27%
In a 2020 study, it was found that the average engagement rate per Facebook post across all industries was 0.27%.
What is a good TikTok engagement rate?
According to Influencer Marketing Hub, TikTok organic engagement rates range from 3% to 9% based on their following. (Compared to Instagram, a good engagement is over 3% and it is high over 6%.)
When’s the best time to post on a Friday?
Friday is the 2nd best day of the week to post. 7 AM to 5 PM is the best time to post. The peak is between 9 AM to 3 PM. For the highest engagement post between 10 AM to 12 PM.
What is engagement rate?
The engagement rate is a metric often used to track how actively involved with your content your audience is and how effective your brand campaigns are. Engaged consumers interact with brands through interactions such as “likes,” comments and social sharing.
What is a good engagement rate for a website?
An engagement rate above 1% is good and a rate below a 0.5% suggests room for improvement. The average Facebook page will have between a 0.5% and . 99% engagement rate.
Is a 5% engagement rate good?
Most experts agree that a good engagement rate is between 1% and 5%. Rates depend on the industry, audience size or type, and the style of content published. HootSuite says the average rate of engagement in 2020 was about 4.59%.
- The median across all industries is 0.98%. …
- Industries like Higher Education (3.19%), Sports Team (1.79%), and Influencers (1.42%) have the highest engagement rate on Instagram, while Health & Beauty (0.51%), Fashion (0.51%), and Retail (0.60%) have the least engagement on Instagram.
How do you calculate engagement rate?
What is the Engagement Rate?
- The engagement rate is used to measure the level of interaction by followers from content created by a user.
- It is calculated as total engagement divided by total followers, multiplied by 100.
What is a good engagement rate 2021?
Brands with less than <50K followers should aim to meet or exceed an 11.3% Engagement Rate, whereas brands with over 100K followers should expect a lower percentage (7.7%).
What is average engagement rate on YouTube?
This makes a certain amount of sense upon reflection because their audiences are often more attentive and engaged. Average engagement rates from mega-influencers hover around 0.008% (Twitter), 0.01% (Facebook), 0.7% (Instagram) and 4% (YouTube).